Nowadays, streaming beasts are the real deal. Some 20 years ago, when divas were everywhere, Canadians were dominating the music industry with the likes of Celine Dion, Shania Twain and Alanis Morissette. The 160-minutes, $20+ release shocked the industry by selling 86,000 copies in its first week in the US alone. The label packaged the mixtapes together under the compilation Trilogy. He was quickly noticed by his mentor Drake and later signed by Republic Records. Combined, the 3 albums are believed to have been downloaded over 8 million times, building a lot of hype for the artist online. They were self-released and available for free on his website. While his first cross-over hits came in this period, the singer has been busy releasing material since early 2011.
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